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EBAY PRIDE
Honoring the Past, Marching Toward What’s Next
A global tribute to 50 years since Stonewall—designed to move people, physically and emotionally.
Marching Through Time
2019 marked 50 years since the Stonewall Riots—a pivotal moment in LGBTQ+ history. For eBay, it was a chance to celebrate progress while acknowledging how far there is to go.
eBay marched in Pride events around the world with a float designed to honor the milestones behind us and the movement ahead. One end featured bold arches symbolizing progress; the other, an iridescent surface that felt like a portal through time.
The hero artwork reimagined the iconic Stonewall arch through eBay’s brand lens. Every detail—from the visuals to the experience—was crafted to reflect the weight of history and the energy of what’s next.
THE WORK
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